S.1 M.8 Customer Development Phase 1

Time

1.5 Hours

Modules

4 - 5 Lessons

Learning Recognition Framework (LRF) Level

Level 4 Management/Advanced

Recognition Certificate

12k Enrolled

Course description

Building a product people actually want requires more than a great idea � it requires a disciplined process for discovering and validating the right market. This course introduces the Customer Development framework, a proven approach to testing assumptions, understanding what customers truly need, and identifying the most effective tactics for reaching and converting them. You’ll come away with a practical, customer-first mindset that reduces costly guesswork and significantly improves your chances of bringing the right product to market.

Skills you will learn:

  • Business Sense

Learning Objectives

  • Define budget estimation by understanding how it forecasts the costs and resources needed to deliver a project or plan.
  • Explain why budget estimation matters by reducing financial surprises, improving decision-making, and protecting timelines and scope.
  • Use budget estimates to drive control and accountability by supporting approvals, resource planning, tracking variances, and guiding trade-off decisions.
  • Apply generally accepted good practices by using clear assumptions, realistic contingencies, updated estimates, documented sources, and regular review against actuals.

Who Should Take This Course?

  • Innovators
  • Team Members & Leaders
  • Small Business Owners

Course Outline & Major Topics

  1. 1. What is Customer Development
  2. 2. The importance of a Customer Development Plan
  3. 3. Main uses of Customer Development
  4. 4. Generally accepted good practices

CA $299

33% off

This product is currently out of stock and unavailable.

Call for Info

Subscribe to FPSC and get this course free

Get this course, plus 70+ other courses with your subscription.

This course is available in the following languages:

Online learning

Related courses

This site is registered on wpml.org as a development site. Switch to a production site key to remove this banner.