Understand Canada in context by recognizing who calls Canada home, key racialized populations, and historical moments that shape customer expectations today.
Recognize and prevent consumer racial profiling by understanding what it is, how it shows up, and why it damages trust and reputation.
Deliver consistently respectful service by setting a positive example and applying practical behaviors that create good experiences for all customers.
Protect the brand through every interaction by understanding how customers share experiences and using proven actions that reduce negative moments and increase positive outcomes.
Who Should Take This Course?
Frontline and customer-facing employees serving diverse customers.
Staff working with diverse coworkers and communities.